Responsibilities:
• Shape our digital marketing efforts
• Convert ideas into creative graphics
• Create & manage Facebook Campaigns
• Plan/Execute marketing campaigns that build brand awareness and generate leads, with a close eye on ROI
• Manage the right mix of content to support integrated campaigns, including outbound emails, campaign landing pages, webinars, infographics, and social media.
• Develop effective display campaigns, including banner ads and retargeting.
• Collect and analyze data regarding customer preferences, demographics, buying habits and needs to better identify market potential and factors influencing product demand
• Use analytic skills to identify and test emerging opportunities for business market growth and improvement.
• Organizing events and product exhibitions
• Measure the effectiveness of advertising, marketing, and communications strategies
• Work on both B2B and B2C marketing strategies
• Develop and manage forecasts; implement strategies to achieve/exceed targets.
• Gain a deep understanding of competitor performance & market dynamics
Essential Skills:
• An undergraduate degree in marketing or a professional marketing qualification is frequently sought. But often humanities degrees are just as good.
• Management Sciences, Business Analytics, Digital Marketing
• Experience in Digital Marketing PR, Facebook Ads, Google Ads & SEO
• Interpersonal skills that peers would describe as “charismatic”
• Good teamwork skills
• Communication skills and networking ability
Job Type: Full-time