Design branding, positioning and pricing strategies. Managed all Marketing platform. Report on weekly, monthly and Quarterly KPls Perform routine engagement with regular and seasonal customers. Developed a product demonstration campaign resulting in 3 identified opportunities within the first month. Initiated focus on conversion rates and introduced a post-click marketing platform increasing on-page conversion. Integrated social learning to sales and project managers for increased efficiency. Recognized emerging trends at conferences, bringing technology and ideas to company for brand leaders. Identify opportunities to reach new market segments and expand market share
Analyze consumer behavior and determine customer personas. Developed, tracked and improved landing pages. Performed analysis Google Analytics to improve traffic, Strategic planning facilitated strategic planning process to clearly articulate client companies vision, mission, value proposition, brand architecture and positioning