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One of the best things about being a freelancer is that you hold the wheel when it comes to directing your personal brand. You can show your personality in ways that you couldn’t when working for a company. This is a great thing, until it’s not. Far too many freelancers take advantage of their freedom and forget about something more important than showing off their style — maintaining a professional appearance. Freelancers should always put professionalism first when it comes to appearance.